Gossip can be used as a psychological weapon to demoralize the intended target. The motive for targeting a person/ organization can be revenge for selfish reasons. Unsuspecting followers of gossip believe it as truth set in stone. Gossipers have double standards. They think they have a free license to gossip, but cry foul when the table is turned around.
TMP The Monday Peeve hosted by Paula Light at https://lightmotifs.wordpress.com